Symantec Safe Site

Increase traffic, sales and loyalty by showing customers they can buy, browse, and share with confidence.

People make snap decisions when they browse the Web. They look for the familiar and the trusted. To maximize traffic to your website, you need to quickly establish credibility and stand out from the rest by displaying the Norton Secured Seal.

In search results, make it easy for visitors to choose your link over your competitor's. The seal-in-search* plug-in detects Norton Secured Seal and displays it next to your link in search results. The Symantec Safe Site shows the world that your site has been verified by Symantec. Download the free AVG LinkScanner browser plug-in to see one example of how the Norton Secured Seal is displayed in search results.

Growing concerns about fake sites, viruses and identity theft have made consumers reluctant to click links on websites they don't know. As a result, small businesses struggle to generate the confidence to buy, click, and sign-in online. The Symantec Safe Site provides verification from the most trusted brand on the Internet, giving customers the confidence to browse sites knowing that the site is malware-free and the site they're visiting is genuine.

Search is one of the most important tools for marketing your small business online. Yet, your website could be blacklisted and blocked from display in search results through no fault of your own. Malware is malicious software installed on your computer or website by hackers without your consent. Symantec Safe Site includes a daily malware scan to detect malware and alert you with detailed information to respond quickly to the attack.

Show customers your identity has been verified

10 times as many consumers feel trust is more important than cost when doing business online (Synovate Research, Oct 2008), and they pay 4% more online when they feel their privacy is assured (Carnegie Mellon, Aug 2007). Yet, it can be tough to prove your identity online when you are not a household name. Website users worldwide extend their trust of Symantec to you when they see a Norton Secured Seal powered by Symantec.

Display the #1 trust mark on the Internet

Only a Symantec Safe Site is backed by the most trusted security brand on the Internet (US Brand Tracker Survey 2009). On average, the Norton Secured Seal is displayed 175 million times a day on more than 90,000 websites in 160 countries. In fact, 97 of the 100 largest SSL-using banks in the world, 87% of the largest ecommerce sites in North America and 93% of the Fortune 500 rely on Symantec (including Symantec, its subsidiaries and affiliates) to secure their websites.

As the brand trusted by major banks and retailers, the Symantec Safe Site helps build confidence for higher conversions on all types of websites.